Philadelphia Chapter Holiday Luncheon
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It’s that time of year again! Please join the QRCA Philadelphia Chapter on Friday December 6th for a holiday lunch full of learning, socializing, and absolutely delicious food at Han Dynasty in Old City.

12/6/2013
When: 12/6/2013
11:30 - 3:00
Where: Han Dynasty
123 Chestnut St.
Philadelphia
Contact: RSVP to Karen Zimmerman

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It’s that time of year again!  Please join the QRCA Philadelphia Chapter on Friday December 6th for a holiday lunch full of learning, socializing, and absolutely delicious food  at Han Dynasty in Old City.  A perennial Best of Philly winner, Han Dynasty was also named one of the 50 best Chinese restaurants in America by CNN. Their new location in Old City just opened, and we have a private room reserved just for us.  Lunch will be a family style affair, with a variety of types of dishes to suit all tastes. 

After lunch, we will hear a presentation by Mike Karchner of Karchner Marketing Insights:  Ever wonder how respondents feel about qualitative research and what motivates them to participate? Learn first-hand what respondents think about the experience and their perceptions of working with moderators, recruiters, and facilities.  Understand key insights gleaned from nearly two-dozen interviews conducted among physicians and patients/consumers that you can use to help further optimize your projects, as clients continue to expect more and more with less and less.  Keeping respondents engaged and satisfied throughout every phase of the qualitative experience will make for a more seamless process and help produce deeper and richer insights setting you apart in a world that increasingly views research as a commodity. 

Finally, we’ll conclude the day with a recap of the 2013 QRCA Conference in San Diego.  Conference attendees will talk about what they learned, and we’ll brainstorm about how we might translate those learnings into future chapter events.

  • 11:30 – Registration, networking, chapter announcements
  • 12:00 – 1:15 – Lunch served
  • 1:15 – 2:15 – Mike presents: "The Respondent Experience”
  • 2:15 – 2:45 – QRCA Conference roundtable wrap-up
  • 2:25 – 3:00 – Closing exercise

Cost:  $35 – members, $40 – eligible non-members.  This price includes full meal with tea & water; cash bar additional (it is break-even for the chapter).  Please bring cash or checks payable to QRCA. 

 

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