As young professionals in the industry, we often wonder how experienced and successful researchers began their career. How did they distinguish themselves? What tactics did they use to build relationships? How did they win projects over those who had more experience? How did they network in the industry?
Whether you are new to the work force or new to the industry, this session will answer some of your questions about how to approach leveraging business in a new and different way.
Roni DasGupta, President of Market Research, Americas, has had great success at a young age. She has eighteen years of experience in many facets of the MR process, and has shown great enthusiasm towards actively mentoring young professionals.
- Grace Bottcher, QRCA Young Professional SIG Chair
- Dan Fredeman, PMRG Young Professional Committee Chair
Speaker: Roni DasGupta
Roni DasGupta joined M3 USA in 2011. As the President of Market Research, Americas, Roni oversees all functions of M3 USA’s market research division. Roni previously held the titles of Senior Vice President and Head of Global Sales for the market research division.
Roni has over eighteen years experience in the market research industry. In 2007, she shifted her focus to Healthcare Market Research. Her experience in the industry includes qualitative research, field service, full service, and online panel research.
Roni is currently the 2016 Secretary for PMRG and sits on the Ethics Committee for EpHMRA. In 2013 she co-founded PMR Charities Inc., which is endorsed by the PMRG. Roni received an M.S. in International Management Studies and an MBA in Marketing from the University of Texas at Dallas. She also received a BS in Communication Studies from the University of Texas at Austin.