Brand New Inc.
919 South Bemiston Ave
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Specialties in Your Own Words: Understanding consumer motivations, needs and wants through traditional qualitative methods such as focus groups, IDI's and ethnographies and newer, innovative approaches including online and mobile intercepts, customer journey mapping and user experience testing. Markets/Industries: Arts/Cultural, Business/Industrial, Consumer Packaged Goods, Education, Entertainment, Fashion/Apparel, Financial Services/Insurance, Food/Beverage, Healthcare/Hospitals, Home and Property, Hospitality, International research, New Products and Services, Non-Profit Organizations, Online Retail, Personal Care, Pet care, Pharmaceuticals/Biotech/Medical Devices, Recreation/Sports, Religion, Retail, Technology, Telecommunications, Travel/Tourism, Wellness Methodologies: Advertising Development, Behavioral economics, Brainstorming/Ideation, Brand Evaluation, Concept Development/Testing, Customer Journey Mapping, Employee Engagement, Ethnographies, Executive/Professionals Interviewing, Focus Groups, Ideation, In-Depth Interviews, Mixed/Hybrid methods/Quali-Quant, Mobile Research, Mystery Shopping, Online Communities, Online Methodologies, On-Site/Field Interviewing, Packaging Development, Panels, Product Development, Quantitative Surveys, Shop-alongs, Shopper Insights/Retail Strategy, Taste Testing, Usability Research, User Experience, Webcam/Telephone Interviewing
Segments: Adults, Affluent/Wealthy, B2B, Children, Fathers, Millennials, Mothers, Non-profits, Parents, Pet owners, Plus Size, Seniors, Teens/Youth