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April 2017
Vol. 16, Number 3

Management News
Chapter News
Committee News
SIG News
Member News

Welcome to These New QRCA Members!

Joined in January, 2017

Charu Ahuja
Yonkers, New York

Jennifer Blalock
Pittsburgh, Pennsylvania

Michele Cordoba
Sherman Oaks, California

Nivedita Singh
New Deli, India

Megan Teed
San Francisco, California

Joined in February, 2017

Amy Allen
Honeoye Falls, New York

Tom Holman
Foster, Victoria, Australia

Chrys Jackson
Decatur, Georgia

Lori Mahl [Read her bio below]
New York, New York

Lina Pugliese
Brooklyn, New York

Sudhakar Ravada
Brawley, California

Consuelo Sacchi
Milan, Italy

Mike Schafer
Crestview Hills, Kentucky

Jean Shea [Read her bio below]
Haddonfield, New Jersey

Sophia Shi
Monroe, New Jersey

Lori Mahl
My name is Lori Mahl. I am Fieldwork Director for Schireson Associates, a smallish but mighty strategy consulting firm with offices in New York, Seattle, Boston, and Austin. We deliver custom strategies to our clients built on a foundation of data science, advanced research, cultural fluency, and strong business experience. As Fieldwork Director, I oversee all logistics for our qual team; and in the past decade I’ve enjoyed the challenges of field managing complex qualitative projects to over 25 countries.

Market Research is my second career; my first being in the arts as I spent a number of years in NYC as a Broadway actress/dancer. I know, I know, perhaps an unusual jump but one that seems to fit! In my spare time, I enjoy flower gardening, cycling many miles on the trails in my area (Raleigh, NC), finding hole-in-the-wall restaurants, and teaching acting classes.

As a member of QRCA I look forward to engaging with this great network of researchers — to share vendor recommendations and industry information as well as expand my knowledge base through the member resources and conferences. Ultimately, I hope to keep abreast of industry trends. I look forward to meeting some of you in person soon!

Jean Shea
Hello everyone! My name is Jean Shea. I’m excited to join QRCA and its Philadelphia Chapter. After attending a fantastic chapter meeting in February and getting a gentle nudge from Elizabeth Marconi, I am happy to join QRCA. I've been a researcher for over 15 years and primarily work in the technology, telecommunications and service fields. Part one of my career was spent on the client side for a number of leading brands in financial services, automotive, consumer electronics and retail. Part two has been spent combining my natural inclination to research things and my love of technology; now my practice focuses on the intersection of the two.

My base is in Southern New Jersey; you’ll find me in a little town just across from Philadelphia, or on a paddle board at the Jersey shore. With my two Millennials (almost) out of the house, I look forward to traveling with my husband — extending my trips or joining him on his (since his travels are to much more exciting places!).

I am excited that QRCA will provide opportunity to make new friends, learn new skills and expand my professional network. And with 15+ years as a Qualitative Researcher, I am on the lookout for fun ways to share what I have learned with the QRCA community.

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QRCA Membership Milestones

Congratulations to these members who have reached significant membership milestones in April:

25 Years

Emily Chardell
SFI, Ltd. Marketing Research Consultants
Deerfield, Illinois

20 Years

Carol Gailey
C.L. Gailey Research
Carlsbad, California

Kris Hodges
Market Research Directions
Ithaca, NY

15 Years

Karen Wimmer
Wimmer & Associates
Brooklyn, New York

Pam McCarthy
Pam McCarthy and Associates Inc.
St. Paul, Minnesota

Kate Wagenlander Watson
KCW Global Research, LLC
Auburn, Alabama

10 Years

David Hui
Strategic Focus Research & Consultancy Ltd.
Hong Kong, China

Marypage Turso
New View Consulting
Cutler Bay, Florida

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