San Francisco Chapter Sums Up its “Tech Day”
Janet Standen, JSStrategicInsights@gmail.com
Key numbers from our September Chapter meeting – “Tech Day”:
- 16 Members
- 2 New members (Welcome to Lisa and Joanna!)
- 7 Potential members
- 2 Presenters
Yes, 27 of us gathered, generously hosted by WatchLAB in the heart of San Francisco.
An inspiring day kicked off with a presentation from MindSwarms’ Founder, Tom Bassett – a great platform that captures in-the-moment video to provide very “real” consumer feedback. Meegan Thye joined us from FocusVision to update us on the benefits and impact of the big changes that have happened and continue to happen, so that we can remain well informed about an evolving resource for QRCs.
Allison Rak inspired us with her demo of Animoto – an intuitive video-making tool to help us all impress the socks off our clients. It easily combines video footage, slides and photos to tell a story faster and with more impact.
In the afternoon we all traded tech secrets that have improved our lives as qualitative researchers – we have so much to learn from each other! We ended our meeting with QRCA news, including asking for volunteers to buddy with our new Chapter members as part of the Ambassador program.
Our thanks go to WatchLAB, our presenters, our members, and our guests for a successful and rewarding day!
Janet, Jen & Allison – SF Chapter Co-Chairs
A spectacular cloud formation outside the window (novel for us as we've had nothing but sunshine all summer!)
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