2017 Conference - Why Attend?

Why QRCA 2017 is the one conference you must not miss!

Keep Current
There is no better place to keep up with what’s happening in the qualitative research industry than the QRCA Annual Conference. One result — new ideas to use on your next pitch to new or current clients!

Grow Your Business
Whether you’re relatively new or a decades-long practitioner, you’re sure to be wowed by the hands-on workshops and info-packed sessions. Expect to come away with items you can use — knowledge that lasts.

By Researchers, for Researchers
The QRCA Annual Conference is a mix of top veterans and bright newcomers, coming together to talk about joys, challenges, and solutions in qualitative research. And along the way, we have fun with old friends and connect with new ones.

Outside Speakers, too
Professionals in fields outside of qual have been invited to share how some of their skills match ours, and how we can learn from them.

Abundant Collegiality
First-timers are often stunned by the amount of sharing that happens at this conference. We may be “competitors,” but we are all interested in raising the level of professionalism in our industry.

Exposure to Vendors Serving Our Industry
The Marketplace offers a wide range of exhibitors, showcasing the latest tools and top-rated facilities. Meet them face-to-face. It sure beats choosing from unsolicited phone calls and emails. BONUS: Demo Connections — scheduled presentations by a select group of new product/service providers, to make sure you know about the latest and greatest.

Fresh Approach, Higher Value
The conference has moved to January, when our practices tend to be quieter. And it’s now a full 3-day conference, because there’s so much to learn!

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