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Research Buyer Resources

Research Buyer Resources

Find qualitative information, news and resources.

Member Forum

Member Forum

Join the insider's conversation about everything qual.

DE&I Task Force page

Visit our Diversity, Equity & Inclusion page to learn how QRCA is working towards building a more diverse, inclusive, and equitable qualitative research community and broader research industry.

COVID-19 resource page

Visit our COVID-19 Resource Area and the Young Professionals Central page to learn how QRCA is supporting you and ensure our community of members share learning and experiences that benefit us all.


COVID-19: #MRX Response to Pandemic Disruption

COVID-19: #MRX Response to Pandemic Disruption

It started with someone suffering from a deep cough on a crowded street corner. Or in a coffee shop. Or at a social gathering. These coughs were heard around the world.

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QRCA Works to Know Better and Do Better

Five Lessons I Learned While Designing My First Customer Journey Map

“Why would you need a journey map to craft communications?". Have you ever seen different ads from the same company that seem to contradict or compete with each other? When this happens, it is a clear sign that teams have lost sight of the big picture.

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Focus Insite

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9/24/2020
QRCA International: From Members to Members - Ideas Worth Spreading No.3 - Consumer in COVID Times

Thank You, 2020 Annual Partners

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