Come join us for our March meeting, which will leave you energized and full of information you can use to make 2018 your best year yet. Our trifecta of presenters will touch on key things you need to know about writing proposals that get sold, and how to handle legal and privacy issues once they do.
Session 1: What the heck is GDPR and what does it mean for U.S. qual researchers?
EU General Data Protection Regulation (GDPR), which comes into effect on May 25th 2018, will have a significant impact on market researchers, requiring companies to implement many new processes to comply with this law when conducting both US and global research. This session will provide an overview of the implications of this regulation on market research and what you need to know and consider to help ensure that your policies and procedures meet the GDPR requirements. You’ll want to know about this even if you never do research outside of Philadelphia, as the rules apply to any EU citizens who might participate in your US research studies.
About the presenter: Dr. Jessica Santos is the Global Compliance Director in Kantar Health, a leading global healthcare consulting and market research firm in the life sciences industry. Jessica is primarily responsible for providing oversight and support across the 40+ Kantar Health (KH) global offices in the area of regulation, interaction with clients, suppliers and others within Kantar Health, Kantar and WPP. Jessica is responsible for maintaining, anticipating and coordinating all activities with regard to compliance laws/regulations and quality framework on RWR (Real World Research) and MR (Market Research). Dr. Santos is also an experienced statistician, analyst and methodologist. She gained her reputation through her publications and professional committee work in the industry. Jessica is a frequent speaker and contributor in major conferences. She has a PhD in Marketing and MRS fellowship. Dr. Santos is a member of BHBIA Ethics Committee, EphMRA Compliance Network, UK Research Ethics Committee, Insights Association and Intellus Committee, reviewer and chair of ISPOR (International Society of Pharmaco-economic and Outcome Research) Code of Conduct Committee with patient representatives.
Session 2: Great Proposals: Learn from the Best
QRCA's Qually award was awarded this year to the member team who provided the best proposal to a real RFP from a real client. Kayte Hamilton was one of the 2018 Qually Award co-chairs, and in this presentation she will give us insights on lessons learned from this year's finalists as well as tips from her own experience in proposal writing to take your proposals to the next level. Expect to see samples of winning proposals, and to take away tips and tricks you can use right away.
About the Presenter: Kayte Hamilton is a Senior Account Executive at Issues and Answers. After receiving her Master’s degree in Mass Communications through the advertising program at VCU Brandcenter, Kayte quickly fell in love with consumer and marketing research. She is an experienced qualitative research strategist with wide and extensive knowledge in CPG, pharma, food/beverage, B2B, women’s fashion, and automotive. Most of her colleagues would describe her as detail-oriented with a knack for taking complex research studies and turning them into something much more digestible.
Session 3: MSAs, NDAs, Privacy rules... oh my! What you need to know about legal issues
It seems like these days every client wants us to sign a thick contract with lots of clauses and hard-to-understand details. What kinds of things should QRCs look at when these agreements show up in our inboxes? Josie Hosmer of Centric will give practical pointers on key legal issues that market researchers face and provide tips on how you can use contracts to protect your business.
- What do non-disclosure agreements (not) cover?
- How are your independent contractor terms helping or hurting your business risk?
- Big customer agreements — which of the gazillion provisions are important and why?
- Does all this stuff about data privacy and security really apply to my project?
- Keeping options open after the project ends: what is the difference between a non-solicit v. non-compete?
About the presenters: Kari Kelly and Josie Hosmer are with Centric Legal, a firm that focuses on business law, including data protection, intellectual property, technology, privacy, and emerging companies. Kari works with several QRCA members, giving her unique insight into the specific needs of QRCs.
Schlesinger Associates — Center City
1650 Arch St., 27th floor
Philadelphia, PA, 191023
FocusVision is available for remote attendees! See below for registration information.
10:45: Welcome, announcements
11:15: Session 1 — GDPR for US Qual Researchers
12:45: Session 2 — Great Proposals: Learn from the Best
2:15: Session 3 — Legal Issues and You