Qcast: Navigating Data Privacy Compliance: What Qualitative Researchers Need to Know
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When: Thursday, May 7, 2020
12:00-1:00pm ET
Where: Online
United States

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Navigating Data Privacy Compliance: What Qualitative Researchers Need to Know

Today’s data world has brought more stringent privacy rules that market researchers must navigate. In addition to protecting respondent data that they personally collect, researchers may also be responsible for third parties handling data entrusted to them. For smaller firms and independent researchers, keeping up with data protection laws and requirements can be challenging, since they often don’t have the infrastructure or resources of a larger organization.

In this session, we will discuss the current data privacy landscape and what practitioners and users of qualitative research need to know, so they can meet their obligations while avoiding unnecessary liability.  We’ll share insights and examples from the market research services sphere to help researchers navigate data privacy compliance and contractual terms relating to security, including assessing third party risk and recording respondent participation consent, as well as tips to help improve data protection practices.

Cory DavisonAbout the Presenters: Rebecca West and Jennifer Morehead

Rebecca West is global president of the Marketing Research Services Group for CivicomĀ® and a member of the company’s board of directors. Rebecca led the Civicom GDPR compliance initiative and serves on the Civicom Security Committee. Prior to joining Civicom, Rebecca served as a managing director for global risk management organization Alexander & Alexander, which is now part of Aon Hewitt.

Jennifer Morehead serves as managing security & compliance officer at Civicom, where she spearheads training programs on security awareness and data privacy. Her areas of expertise include risk and impact management, contract negotiation and data protection. With security and compliance as her core skills, she has consistently maintained the company's global regulatory compliance particularly with GDPR and HIPAA.

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