How to...Stay Calm
Young Quallies Chat Series: How to Navigate These Worrying Times
Advance Points: 1
A creative, safe, focused space. What are we describing here? A successful focus group environment? Well, yes. But this also describes a mind that has become quiet and powerful through meditation. When we engage in meditation, we bring ourselves to a place of clarity and calm. This is precisely the mind we need to employ in order to authentically connect, in our personal lives with family and friends, and in our work lives, with colleagues and research respondents. Through practicing meditation, we are primed to listen in ways we haven’t listened before. We open ourselves up to be able to slip into the shoes of others, to develop empathy and a better understanding – and appreciation – of where others are coming from. In turn, we build deeper trust which leads to better relationships and research.
In this workshop, our guest hosts, Jessica Broome and Julia Strohm of Southpaw Insights, will share how to practically apply the benefits of meditation to your personal life, your moderating, your business development and your client relations. They'll also teach us a short, effective meditation so we can practice right away.
We need to connect with others. Authentically. It really comes down to that. Your friends will feel it. Your clients will feel it. Your respondents will feel it. Your dog. Your mother. Your Alexa. Heck, YOU will feel it. At the end of the day, especially in these current times, don't we all want this?
This session has been designed for beginner to intermediate level practitioners. While the Young Quallies Chat Sessions has been created for students and professionals aged 35 years and younger to learn with their peers in a safe space, the sessions are open to learners of any age.
About Our Guest Hosts
Jessica Broome, PhD, Founder and Head Southpaw, Southpaw Insights
Jessica Broome is a seasoned and dynamic researcher with diverse experience in both quantitative and qualitative methodologies. Since launching Southpaw Insights (formerly known as Jessica Broome Research) in 2008, Jessica has conducted results-oriented research for both agencies and end clients across a broad swath of sectors, including pharmaceutical, food, technology, financial services, consumer packaged goods, education, and non-profits. Jessica holds a PhD in Survey Methodology from the University of Michigan and an M.S. degree in Applied Social Research from Hunter College.
Julia Strohm, Project Director, Southpaw Insights
Julia is a seasoned researcher with over 20 years of experience conducting qualitative and quantitative insights work among both consumer and professional audiences, with a focus in business-to-business research for the financial, health care and public policy sectors. She has a B.A. in English from Yale University and is a teacher of Buddhist meditation practice for the Kadampa Meditation Center in NYC.
About QRCA Young Quallies
QRCA Young Quallies is a community of students and young pros aged 35 and younger whose studies or job involves qualitative research whether as a moderator or recruiter, agency brand strategist or client-side user researcher, semiotician or anthropology grad student.
Find additional sessions of the 'How to Navigate These Worrying Times' chat series as well as other resources at https://www.qrca.org/page/young-quallies.
QRCA is a global association dedicated to advancing the impact of qualitative research and all who practice it whether you're a moderator or recruiter, agency brand strategist or client-side user researcher, semiotician or anthropology grad student. Learn more at QRCA.org.
This is a free event. Please RSVP by clicking the button above.