For additional information about a committee's mission, members, meeting time and more, click on the title. You can also email a committee chair for more information by clicking on their name.
The QRCA Advance Committee elevates professionalism in the qualitative research industry by recognizing those members who demonstrate commitment to the profession by participating in educational programs.
Abby Leafe, Chair
Annual Conference Committee:
The Annual Conference Committee plans the annual qualitative research conference dedicated to furthering knowledge and understanding of the practice and utilization of qualitative research.
Sidney Clewe, Co-Chair
Anya Zadrozny, Co-Chair
The Connections Committee enriches the QRCA member experience by soliciting, editing and publishing a range of member-reported SIG, chapter, member and industry-relevant information in a monthly online newsletter.
Laurie Bredenfoerder, Chair
The Content Committee provides members with easier and more convenient access to content from great speakers and presenters through creation, curation and distribution of content.
Roben Allong, Chair
The Field Committee works to promote the highest level of professionalism, accuracy, and honesty with regard to recruitment, supplier/vendor partnership, and the treatment of study participants.
Michelle Finzel, Chair
Global Outreach Committee:
The Global Outreach Committee promotes QRCA amongst potential international members around the world, promotes the GOS Scholarship(s) and selects the recipients.
Corette Haf, Co-Chair
Ilka Kuhagen, Co-Chair
Industry Relations Committee:
The Industry Relations Committee is responsible for QRCA’s interactions with the broader marketing research industry. Specifically, IRCOM develops and manages relationships with selected industry associations and media partners.
Liz Van Patten, Co-Chair
Susan Sweet, Co-Chair
Jennifer Dale, Co-Chair
The Marketing Committee is the QRCA’s brand communication watchdog who serves by: translating the benefits of QRCA involvement, membership and partnership into salient messaging points directed at non-members; acting as the point of contact for management company and any outside marketing/branding/public relations vendors working on communications efforts; consulting and advising other committees in their promotional efforts by reviewing communications to ensure they keep with the QRCA brand standards and investigating new and/or better ways to communicate QRCA to maximize positive perceptions of the organization
Melanie Bernstein, Chair
Monica Zinchiak, Co-Chair
The primary objective of the Membership Committee is to brainstorm, organize and implement initiatives that increase the awareness of current member benefits and that enhance membership value, with the principal goal of retaining current members.
Philip Smith, Co-Chair
Elizabeth Marconi, Co-Chair
The Qcast Committee plans QRCA-sponsored bi-monthly webcasts on qualitative research topics. Qcasts provide professional education opportunities to market researchers and marketers.
Rachael K. DuPerrieu Chair
Liz Van Patten,Vice-Chair
Qualitative Excellence Award Committee
This Qualitative Excellence Award committee honors creative problem solvers by promoting a unique industry award, The QRCA Award for Excellence in Qualitative Research…or more affectionately known as the “Qually” Award.
The Sponsorship Committee provides significant additional revenue for QRCA that enables us to offer benefits that enhance membership value and support our leadership role in qualitative.
Lynn Greenberg, Chair
The VIEWS Committee plans and executives the quarterly QRCA VIEWS magazine whichis intended to provide information and resources for qualitative research practitioners as well as those who support or are involved in qualitative research.
Jenifer Hartt, Editor-in-Chief
Michael Carlon, Managing Editor
Susan Saurage-Altenloh, Managing Editor
Worldwide Conference Committee:
The QRCA Worldwide Conference Committee plans and executes the Worldwide Conference on Qualitative Research which celebrates and inspires the best thinking and practice of qualitative research, in a dynamic and collegial environment with researchers and clients from around the world.
Susan Sweet, Co-Chair
Peter Totman, Co-Chair
Young Professional Grant Committee:
The Young Professionals Grant Committee oversees the Young Professionals Grant (YPG) program, a fund that provides financial support in the form of free QRCA Annual Conference registrations to promising young researchers aged 35 and younger.
Shannon Danzy, Chair
Task Forces and Advisory Committees