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|B) Respondent Confidentiality Agreements|
Thank you for agreeing to participate in a project to discuss new products which are still in the early stages of development. The products themselves, and the ideas and concepts regarding its manufacture, marketing, use, and the discussions here represent confidential information of the company sponsoring this research study (focus group discussion).
By signing this agreement, you agree as follows:
Prior to beginning the Study, please read and acknowledge your adherence to the following confidentiality agreement due to the sensitive nature of the various concepts or ideas presented in this Study.
By signing below and accepting the offered incentive payment, I hereby agree to keep all information about the interview, including all concepts and ideas being presented and discussed, completely confidential and further agree not to disclose such information to any other party. As to members of my household, I agree that they are also under this same obligation of confidentiality.
I understand that the proceedings may be audio and videotaped. I also understand that these audio and videotapes will be used for research purposes only and will not be used publicly.
You have agreed to take part in an interview and to see and evaluate features and ideas related to a new beverage product. The features, ideas, and information in the interview are proprietary and confidential. By signing below, you acknowledge that you are agreeing to keep everything you will see and hear during the interview strictly confidential. That means after the interview, you will not communicate to anyone, including family members and close friends, any details about what you saw or heard in the interview; and you will not use any information from the interview in any way once the interview is complete. The money you will receive at the completion of the interview is compensation to you in return for agreeing to hold the interview information in the strictest of confidence.