Marta Villanueva, NuThinking, Inc
My Engagement
Last updated: 6/12/2018
Marta Villanueva, NuThinking, Inc
Individual -- Home Chapter: Texas and Friends
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Professional Information
NuThinking, Inc
301 South Rolling Oaks
San Antonio
78253  United States
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(210) 392-6319 (Phone)
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  Product Usage, Shopper Journey, Target Exploratory, Cultural Strategy, Category and Brand Understanding, Brand Personification, Competitive Landscape, Emotional Drivers, Brand Equity and Positioning, Insight Mining and Development, New Product development, Communication Touch Points (from concept to creative outcome), Trend Identification
  Consumer Packaged Goods, Education, Entertainment, Fashion/Apparel, Financial Services/Insurance, Food/Beverage, Healthcare/Hospitals, New Products and Services, Personal Care, Pet care, Pharmaceuticals/Biotech/Medical Devices, Retail, Telecommunications, Travel/Tourism, Utilities
  Advertising Development, Brainstorming/Ideation, Brand Evaluation, Concept Development/Testing, Customer Journey Mapping, Ethnographies, Executive/Professionals Interviewing, Focus Groups, Ideation, In-Depth Interviews, Mixed/Hybrid methods/Quali-Quant, Mobile Research, Online Communities, Online Methodologies, Packaging Development, Product Development, Shop-alongs, Shopper Insights/Retail Strategy, Taste Testing, Usability Research, User Experience, Webcam/Telephone Interviewing
  Adults, Affluent/Wealthy, African Americans, Asian Americans, B2B, Children, Fathers, Hispanic/Latino Americans, Millennials, Mothers, Non-profits, Parents, Pet owners, Plus Size, Seniors, Teens/Youth
  BA, MA
  2015 Maryanne Pflug Spirit Award Winner
Additional Information
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