Janina Weigl, IKM GmbH
My Engagement
Last updated: 5/17/2018
Janina Weigl, IKM GmbH
New Q
Professional Information
320 west 38th street Apt 2511
New York City
New York
10018  United States
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+16463866561 (Phone)
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  Moderator for Focus groups, IDIs, Ethnos, online and mobile research projects.
Project lead for multi-country research and consumer experience/innovative products consulting.
Collaborate with partners to generate valuable customer insights, position existing products, and ideate new product concepts.
Methods include: Design Thinking Workshops, User Experience Research, Focus Groups, IDIs, Online-, Mobile- , and Ethnographic Interviews
  Arts/Cultural, Automotive, Business/Industrial, Computer Hardware/Software, Consumer Packaged Goods, Electronics, Entertainment, Environmental, Fashion/Apparel, Financial Services/Insurance, Fitness/Exercise/Sports, Food/Beverage, Gaming, Healthcare/Hospitals, International research, New Products and Services, Non-Profit Organizations, Online Retail, Personal Care, Pet care, Recreation/Sports, Retail, Social Media, Technology, Telecommunications, Toys/Games, Travel/Tourism, Wellness
  Behavioral economics, Brainstorming/Ideation, Brand Evaluation, Cognitive Interviews, Concept Development/Testing, Customer Journey Mapping, Design Research, Employee Engagement, Ethnographies, Focus Groups, Ideation, In-Depth Interviews, Mobile Research, Mystery Shopping, Online Communities, Online Methodologies, On-Site/Field Interviewing, Packaging Development, Product Development, Shop-alongs, Shopper Insights/Retail Strategy, Social Media Research, Taste Testing, Training and Education, Usability Research, User Experience, Webcam/Telephone Interviewing
  German, Spanish
  BA, MA
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