Susan Lackey
My Engagement
Home Chapter
New England Chapter
Special Interest Groups
Ethnography SIG, Pharma\Healthcare SIG
Last updated: 3/29/2018
Susan Lackey
Individual -- Home Chapter: New England Chapter
Professional Information
30 Saint Joseph Street #1
02130  United States
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4407083287 (Phone)
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  Independent market research consultant who is passionate about eliciting personal stories by going beyond just listening to respondents, but also creating an environment that gives them the space and support necessary to describe their experiences authentically. Research strengths include emotional mining, projective techniques, and ethnography.
  Education, Healthcare/Hospitals, Media, Pharmaceuticals/Biotech/Medical Devices, Technology
  Brand Evaluation, Concept Development/Testing, Customer Journey Mapping, Ethnographies, Focus Groups, In-Depth Interviews, Mixed/Hybrid methods/Quali-Quant, On-Site/Field Interviewing, Product Development, Quantitative Surveys, User Experience
  LGBTQ, Millennials
  2014 YPG winner
4407083287 (Mobile)
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