Committees

Advance Committee:
The QRCA Advance Committee elevates professionalism in the qualitative research industry by recognizing those members who demonstrate commitment to the profession by participating in educational programs.
Abby Leafe, Chair

Annual Conference Committee:
The Annual Conference Committee plans the annual qualitative research conference dedicated to furthering knowledge and understanding of the practice and utilization of qualitative research.
Sidney Clewe, Co-Chair
Anya Zadrozny, Co-Chair

Connections Committee
The Connections Committee enriches the QRCA member experience by soliciting, editing and publishing a range of member-reported SIG, chapter, member and industry-relevant information in a monthly online newsletter.
Laurie Bredenfoerder, Chair

Content Committee:
The Content Committee provides members with easier and more convenient access to content from great speakers and presenters through creation, curation and distribution of content.
Roben Allong, Chair

Field Committee:
The Field Committee works to promote the highest level of professionalism, accuracy, and honesty with regard to recruitment, supplier/vendor partnership, and the treatment of study participants.
Michelle Finzel, Chair

Global Outreach Committee:
The Global Outreach Committee promotes QRCA amongst potential international members around the world, promotes the GOS Scholarship(s) and selects the recipients.
Corette Haf, Co-Chair
Ilka Kuhagen, Co-Chair

Industry Relations Committee:
The Industry Relations Committee is responsible for QRCA’s interactions with the broader marketing research industry. Specifically, IRCOM develops and manages relationships with selected industry associations and media partners.
Liz Van Patten, Co-Chair
Susan Sweet, Co-Chair
Jennifer Dale, Co-Chair

Marketing Committee:
The Marketing Committee is the QRCA’s brand communication watchdog who serves by: translating the benefits of QRCA involvement, membership and partnership into salient messaging points directed at non-members; acting as the point of contact for management company and any outside marketing/branding/public relations vendors working on communications efforts; consulting and advising other committees in their promotional efforts by reviewing communications to ensure they keep with the QRCA brand standards and investigating new and/or better ways to communicate QRCA to maximize positive perceptions of the organization
Melanie Bernstein, Chair
Monica Zinchiak, Co-Chair

Membership Committee:
The primary objective of the Membership Committee is to brainstorm, organize and implement initiatives that increase the awareness of current member benefits and that enhance membership value, with the principal goal of retaining current members.
Philip Smith, Co-Chair
Elizabeth Marconi, Co-Chair

Qcast Committee:
The Qcast Committee plans QRCA-sponsored bi-monthly webcasts on qualitative research topics. Qcasts provide professional education opportunities to market researchers and marketers.
Rachael K. DuPerrieu Chair
Liz Van Patten
,Vice-Chair

Qualitative Excellence Award Committee
This Qualitative Excellence Award committee honors creative problem solvers by promoting a unique industry award, The QRCA Award for Excellence in Qualitative Research…or more affectionately known as the “Qually” Award.
Kayte Hamilton, Chair

Sponsorship Committee:
The Sponsorship Committee provides significant additional revenue for QRCA that enables us to offer benefits that enhance membership value and support our leadership role in qualitative. 
Manny Schrager, Chair

VIEWS Committee:
The VIEWS Committee plans and executives the quarterly QRCA VIEWS magazine whichis intended to provide information and resources for qualitative research practitioners as well as those who support or are involved in qualitative research.
Jenifer Hartt, Editor-in-Chief
Michael Carlon, Managing Editor
Susan Saurage-Altenloh, Managing Editor

Susan Sweet, Co-Chair
Peter Totman, Co-Chair

Young Professionals Committee:
This committee empowers and champions professionals and students aged 35 years and younger in the development of meaningful careers within the qualitative research field.
Shannon Danzy, Co-Chair
Kelsey Segaloff, Co-Chair



Task Forces and Advisory Committees

Investment Advisory Group
Jim Berling

Matchmaker
Jeff Walkowski

committee chairs

 

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