Governance

At QRCA, governance reflects our commitment to advancing qualitative research, promoting professional development, and fostering innovation in market research. Through transparency and strategic planning, we empower our community of professionals in fields like design research, UX research, CX research, and product research to thrive and achieve excellence.

Our governance documents—Bylaws & Articles of Incorporation, Strategic Plan, and Annual Reports—serve as the foundation for the organization’s growth and long-term success. These resources uphold our mission, chart the future of the qualitative research industry, and provide valuable insights to our members and stakeholders.

Bylaws & Articles of Incorporation

The QRCA Bylaws & Articles of Incorporation define the operational framework for the organization, ensuring accountability, professionalism, and ethical standards in all that we do. These governing principles guide decision-making, protect the interests of our members, and support our mission to enhance the practice of qualitative research.

  • Understand Our Structure

    Learn how QRCA operates and governs its activities to promote innovation in market research and related fields.

  • Reinforce Professional Standards

    Discover how the Bylaws promote ethical practices throughout the qualitative research community.

  • Support Organizational Transparency

    Gain a clear view of our foundational commitments to our members and stakeholders.

  • Access Our Bylaws and Articles of Incorporation

Strategic Plan

QRCA’s Strategic Plan outlines our vision for the future, focusing on empowering professionals and driving growth in qualitative research and adjacent industries. This forward-thinking document provides a roadmap for achieving long-term success while staying aligned with our core values.

  • Vision for Industry Advancement

    See how QRCA is shaping the future of design research, UX research, and CX research through innovative initiatives and member support.

  • Professional Development Goals

    Explore strategies for enhancing resources, events, and opportunities that foster growth and learning throughout the community.

  • Commitment to Members

    Learn how QRCA prioritizes member needs to foster connection, collaboration, and excellence.

  • Read Our Strategic Plan

Annual Reports

Our Annual Reports provide a comprehensive look at QRCA’s achievements, activities, and impact over the past year. Featuring data, insights, and success stories, these reports demonstrate how QRCA continues to deliver value to the qualitative research community.

  • Organizational Growth

    Review milestones that showcase QRCA’s expansion and influence in market research and product research.

  • Member-Centric Achievements

    See how we’ve supported professionals in advancing their careers through networking and professional development initiatives.

  • Financial Transparency

    Gain insight into how QRCA manages resources responsibly to further our mission.

  • Read Our Annual Reports

Governance That Inspires Trust


QRCA’s governance supports our mission to lead, innovate, and advance the qualitative research industry. By exploring our governing documents, you’ll see how we uphold our commitment to integrity, transparency, and professional growth.


Whether you’re already a member or considering joining, these resources offer valuable insights into how QRCA creates opportunities, fosters community, and drives innovation across disciplines such as user research, CX research, and beyond.

+1 651-290-7491

info@qrca.org

N83 W13410 Leon Road, Menomonee Falls, WI, 53051


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